SMS Marketing, according to the Nielsen Report, in the year 2008 United States cell phone users have sent and received on the average at least three hundred fifty seven text messages every month as to compared to voice calls of only two hundred four every month. The findings show that the Americans have adapted the text messaging system as their topmost means of communication. This is the most popular method of doing mobile marketing. In Europe alone, Short Message Service has been used for over one-hundred million advertising sent out in a month.
The system has been in application at a worldwide scope these days especially in the promotion of products and services of one’s business. Text messaging has already been the most popular form of communication for many agents and businessmen these days. This has proved to be very practical and very economical.
This type of marketing service assigns a short code of five to six digits for text messaging for outbound services. These numbers are assigned by mobile operators in every given country for the application of the telecommunications services. SMS or Short Message Service has been in use since the early 2000’s in Europe and certain parts of Asia particularly when businesses have started to collect mobile phone numbers and send off business text messages.
Codes with long digit numbers are internationally available which enable businesses to use their exclusive numbers, rather than using the short codes which are commonly shared among numerous brands. Additionally, long numbers are non-premium inbound numbers. For inbound services, SMS is given long numbers particularly for international format which can be applicable in lieu of premium-rated short messages or short codes for Short Messaging Service reception in various applications like product advertisements, promotions and campaigns.
SMS Marketing details and information on the codes being assigned for both local and international mobile phone messaging can be searched and checked online from some websites online. You may also inquire from the internet on certain websites the codes for sending email messages. The service is one of the most rapid growing systems for sales and marketing businesses these days.
These days, businessmen have invaded the innocent looking cellular phones. They have started to introduce SMS Marketing to the buying public as a means of advertising and marketing campaign. Some find these effective; others crucial towards the improvement of their businesses. It can bring about a change.